I Love Marketing

In this special Episode with Dean Jackson and Joe Polish, you’ll Discover How to Make 2017 your best, how to get ahead and achieve true success and fulfillment, an insight from Jeff Bezos that everyone running a business needs to hear, and much, much more.

Here’s a glance at what's in this episode:

  • Joe and Dean give an update on everything that's been happening in their life and how to make 2017 one of your best years ever
  • The Artist for Addicts Movement: Using art as a force for good and changing the global conversation about how people view addicts
  • From Idea to Book: How Dean has simplified the book creation process and what YOU can do to simplify your life
  • Joe and Dean look back at how Genius Network has grown and where it's going
  • How to get ahead and achieve true success and fulfillment in life
  • A brilliant insight from Amazon founder Jeff Bezos that everyone running a business needs to hear
  • The amazing technologies that are being created and how they are going to transform millions of people's lives
  • Joe talks about some rituals and practices you can put in place to feel healthier and happier in 2017
Direct download: ilm2017.mp3
Category:general -- posted at: 6:00am PDT

Discover the Lessons Learned from a Billion Dollars in Product Launches, getting people to WANT your products, how to generate more sales by providing value, and more with Genius Network Alumni Jeff Walker. Jeff is a NY Times Best Selling Author, creator of the Product Launch Formula, and CEO and founder of Internet Alchemy Inc - a company that helps entrepreneurs and small business owners create successful product launches.

Here’s a glance at what you’ll learn from Jeff in this episode:

  • How Jeff went from making $1,650 in his first Launch...to doing his first 6-figure Launch ($106,000 in a single week) while sitting in his bathrobe... to doing a Launch where he made $1.1M in the 1 HOUR
  • How you can build anticipation to buy your product in the same way Apple does with their products (and you don't need Apples marketing budget to pull it off)
  • The secret to making sales like a natural born "closer" without using high pressure tactics or slimy sales strategies (This is the ethical way to make A LOT of money even if you hate selling)
  • 3 important elements Jeff uses to pull off million dollar mega-launches and that YOU can use to produce your own successful launches
  • Jeff pulls back the curtain and shows you the exact process he used get his best-selling book "Launch" #1 on the New York Times (This 3-step process was developed by Jeff and expanded by Brendon Burchard. It gives influential partners with big lists a reason to mail for you, and it's the way Jeff sold 41,000 books in just a couple weeks)

Shownotes and links from this episode can be found at: www.ilovemarketing.com/284


Learn how to Double Your Revenue in One Year, How to Build, Engage, and Monetize Your Audience Using Webcasts with Genius Network Member, Mike Koenigs. Mike is a Serial Entrepreneur, 10-Time #1 Bestselling Author, Speaker, Interactive Online Personality, Entertainer, and founder of MiXiV Media Network.

Here’s a glance at what you’ll learn from Mike in this episode:

How to broadcast your content to the entire planet for free on any device and build an audience anytime, anywhere

Apple's billion dollar secret you can use to become more successful and make more money

A technology you can use to stand out, gain trust and have your prospects buy faster than ever

How to read the minds of your audience, customers and prospects

7 types of media and 9 different dashboard tools you can use to effectively sell more of your products and services

A shortcut for rapidly engaging and interacting with your audience

Shownotes and links from this episode can be found at: www.ilovemarketing.com/283


 Ideas Worth Using, Getting Results In Advance with Dean Jackson. Dean is often regarded as the Marketing Buddha, a marketing philosopher, and marketing genius and he shows you how to use marketing as the ultimate lever to a life of freedom and fun.

Here’s a glance at what you’ll learn from Dean in this episode:

  • A Counter Intuitive way to generate more sales, revenue, and profits
  • How to sell something for 5X more than your competitors by delivering results in advance
  • One Question that can change the way you operate your business (and get you better clients)
  • What you can do to reduce costs in your marketing, advertising, and fulfillment
  • Why you have to deliver far less to produce a happy client with a new way of structuring your offer
  • Why it’s LESS expensive to deliver the result than it is to convince people to give you money to deliver the result
  • How to reduce your cost of acquisition by delivering a result for your clients in advance
  • What to do to create greater value and a friction free experience
  • How to re-engineer your marketing and selling models by recognizing that People are far less attached to FUTURE money than they are of PRESENT money
  • A compelling offer is 10X MORE powerful than a convincing argument – and how you can deploy this in your business, marketing, and sales models
  • Your clients are compelled to seek their ____ __________ and you can tap into this jet stream of what they are compelled to do (HINT: You don’t have to convince them)
  • And more…

Shownotes and links from this episode can be found at: www.ilovemarketing.com/282

Direct download: Ideas_Worth_Using_Creating_Results_in_Advance__Dean_Jackson.mp3
Category:Podcast -- posted at: 4:30pm PDT

Discover how the LEGO principle can make you richer, marketing automation done right, the power of a playbook and more with Genius Network Member Brad Martineau. Brad is the founder of SixthDivision, a company that helps small business owners and entrepreneurs reduce overwhelm and in-office complexity with automation so they can better convert leads into sales.

Here’s what you’ll learn from Brad in this episode:

  • How to convert more leads into sales using marketing automation
  • How to reduce frustration around marketing automation
  • The biggest problem with automation is not the software, it’s the process (and what you can do to maximize the process starting today)
  • Why how you implement automation is your greatest asset (not the software)
  • Your greatest asset is your ability to implement ideas (and what you can do to do this more often, more efficient, and more effective)
  • How to bridge that gap from idea to implementation with your automation
  • What LEGO figured out for small business (and how it applies to you converting leads into clients)
  • The power of modular thinking: Breaking down the big thing and compartmentalizing into smaller pieces (or bags)
  • The BIG Problem with the framework of Marketing Automation (and how it’s keeping you stuck)
  • Marketing Automation expands to people who do work in sales, fulfillment, and more (and you might be missing 90% of what could be done to make your company more efficient, and effective)
  • How a Company Playbook and Blueprint can create greater freedom, impact, and contribution and allow you to implement more ideas
  • And more…

Shownotes and links from this episode can be found at:  www.ilovemarketing.com/281

Direct download: ILM_-_281_for_review_1.mp3
Category:general -- posted at: 4:30am PDT

Learn how to take your greatest potential flaws and turn them into your greatest gifts with Genius Network Member Renee Airya.  Renee Airya is a former fashion model, who underwent massive brain surgery at age 29 for a life-threatening tumor that had been undiagnosed for 15 years. Coming out of anesthesia, she awoke to what most people would consider a nightmare.

"Flip Your Flaws" is not only a compelling story of Renee's journey, she will challenge you to step out of hiding by flipping your flaws and using them as a gateway for expressing your sincerity and unique abilities.

Here’s a glance at what you’ll learn from Renee in this episode:

  • Why Choosing How we deal with our flaws will lead to a life of success, power and health or self-destruction, insecurity and shame
  • The traditional definition of a flaw and why it may not support you
  • The Human Condition:  Living with Flaws
  • How Dealing with your Fears and Flaws can transform your future
  • The gift of intuition - and how it can help others heal
  • The power of Journaling to discover the inner truth
  • What you can learn from listening to your intuition
  • How Gratitude and Surrender can pull you through tough times;
  • Finding the inspiration from your flaws
  • How Visualization and Prayer can be instrumental in the healing process
  • How you can transform others by sharing your story and access your own inner beauty and  inner power through a flaw
  • Flip Your Flaw(s) and turn it into your most unique abilities
  • The biggest benefit of hiding versus sharing - it will transform your future;
  • Why pottery is valued more with cracks and flaws - and how this translates to you
  • “We are perfect not in spite of our flaws, but because of them”
  • And more…

Shownotes and links from this episode can be found at: www.ilovemarketing.com/280

Direct download: ilm280.mp3
Category:general -- posted at: 4:30am PDT

Hear from Genius Network member Mike Agugliaro as he shares his rags to riches story: how he started as an electrician and eventually built a multi-million dollar service company. Mike is the co-founder of Gold Medal Service and CEO of  CEO Warrior, organizations that help service professionals and small business owners with coaching and mentoring to get to the next level. Listen as Mike shares his journey to financial freedom , and hear his favorite tips for executing projects faster, transforming your pain into power, and what to do when you’re stuck in your business.

Here’s a glance at what you’ll learn from Mike in this episode:

  • How Mike went from being an electrician to the owner of a $30 million service company and a $3.5 million coaching business
  • Ask yourself these two questions if you want to execute plans and projects 10x faster
  • Transforming Pain into Power: How to turn adversity into massive accomplishments
  • Mike reveals the 9 pillars for solving any business issue with any employee
  • Why prioritizing progress over perfection can help any business owner get to the next level
  • How to enter any niche and become one of the top companies in that niche
  • Mike shares what to do when you’re stuck or face challenges in your life or business
  • The #1 investment you can make to move the needle in your life and business
  • One question to ask yourself if you want to become a game-changer in your industry
 

Shownotes and links from this episode can be found at: www.ilovemarketing.com/Warrior

Direct download: ILM_-_Warrior_for_review.mp3
Category:general -- posted at: 7:30am PDT

Genius Network member, Michael Fishman shares the Drivers of Desire - How to Know What People Want and How to Let Them Know You Have It. Michael is a trusted adviser of brands on marketing, positioning and business growth. With special category expertise in health and personal development. He continues to lead the annual Consumer Health Summit which he created in 1994.

Here’s a glance at what you’ll learn from in this episode:

  • The Drivers of Desire
  • How to Know What People Want and How to Let them Know You Have It
  • What You Can Learn from a famous 15 year old painter about Mastering the Basics
  • How You Can Bring Certainty to Your Marketing - and Improve Your Results - Why Knowing the Rules (up front) gives you the Freedom to Break Them to Create Breakthroughs
  • What Do People Really Want? (It’s not what you think and it goes beyond a conscious choice)
  • Why Do People Do What They Do (Understand the deeper reason for this and you can have a greater impact, influence, and contribution)
  • The 3 Layers in the Drivers of Desire: ____ Tell, ____ Tell, ______ Tell
  • The Drivers of the reptilian and unconscious brain - and what it means for you
  • How You can Communicate to the Deep Drivers of Desire (real examples you can use)
  • Why answering the question “What is the survival threat?” helps you be more compassionate, understand the psychology (consciously and unconsciously), and speak the language your clients use to articulate their challenges
  • And more…

Shownotes and links from this episode can be found at: www.ilovemarketing.com/279

Direct download: The_Drivers_of_Desire_Michael_Fishman.mp3
Category:general -- posted at: 4:30am PDT

Hear from Psychology Professor Dr. Robert Cialdini--The Godfather of Influence--as he discusses an important skill covered in his new book Pre-Suasion - A Revolutionary Way to Influence and Persuade. During this interview, Dr. Cialdini will share the one word guaranteed to make you more persuasive, a two-step process for making any action more impactful, and much more.

Here’s a glance at what you’ll learn from Professor Cialdini in this episode:

  • Why Dr. Robert Cialdini wrote his new book “Pre-Suasion: A Revolutionary Way to Influence and Persuade”.
  • Getting to YES: Robert shares some fascinating case studies and techniques you can use that are scientifically proven to increase the number of yes answers you receive .
  • How to use ethical persuasion to positively impact people’s lives.
  • This One Word Makes You More Persuasive: Research has shown that when you ask for people’s opinion – it’s a mistake. Why? The reason is because when you ask for someone’s opinion, they take a mental step away from you and go inside themselves for the answer. If instead of asking for someone’s opinion you ask for _ _ _ _ _ _, they will take a mental step toward you, feel more connected to you and become more engaged in the conversation with you.
  • Robert explains what Pre-Suasion is and how you can use it to achieve greater success.
  • When Persuasion Backfires: Sometimes a company’s use of persuasion can lead to a repelling of star team members while leaving only the manipulators. Here’s how to make sure this doesn’t happen to you.
  • Robert gives you a simple 2-step process that makes anything and everything you do much more persuasive.
  • If you want to become more influential, here’s one key skill used by the most successful persuaders in the world.

Shownotes and links from this episode can be found at: www.ilovemarketing.com/278

Direct download: The_Power_of_Influence_and_Persuasion__Robert_Cialdini.mp3
Category:general -- posted at: 4:30am PDT

Robin Robins, the IT industry’s most in-demand marketing consultant, sales trainer, and author, shares her insights into how you can use objections to generate more sales. Listen as Robin shares her key strategies and tips for dramatically increasing your sales, recurring revenue, and profits.

Here's a glance at what you'll learn from Robin in this episode:

  • Why trying to "handle" objections is completely WRONG (and how to set up your selling process so objections are killed in advance before they are ever brought up)
  • A strategy you can use to give intelligent answers to customer questions that makes them more likely to buy from you
  • Robin shares the big secret behind answering ANY sales objections: "All sales objections are, are _ _ _ _ _ _w e r _ _ _ _ e _ t _ _ _ s! So if you've got objections, here's what you do... "
  • The single most powerful marketing pieces you can put together
  • The most engaging package to send prospects BEFORE they show up that eliminates objections and increases referability

 

Shownotes and links from this episode can be found at: www.ilovemarketing.com/277

Direct download: ILM_-_277_for_review.mp3
Category:general -- posted at: 7:30am PDT

Hear from Peter Diamandis, the founder and chairman of the Xprize, as he shares his vision of the future: a future where we stop thinking linearly and start thinking exponentially. You’ll discover the power of thinking big and bold, the 6D's of exponential framework, and the exponential organizational tools that can help businesses ride evolving technologies to a much bigger future.

Here’s a glance at what you’ll learn from Peter in this episode:

  • Evidence Of Abundance: Why we are working less, increasing our standard of living, reducing poverty, accessing more and more technological capability for far cheaper than ever before, living longer than ever, are safer than ever, and living in the most peaceful time in history.
  • The Secret Of How Billionaires Think: Peter Diamandis sat down with four billionaires - Larry Page, Elon Musk, Jeff Bezos, and Richard Branson - and after asking them questions, he discovered 6 "Thinking At Scale Strategies" they use to think big and act boldly. Here's what they are.
  • How to go from "I have an idea" to a $1 billion company in just 2 years time (It's possible today. Here's the reason why AND what you can do right now to ride the billion dollar wave).
  • Why you need to build your business with an eye on where where technology is going to be and NOT where it is right now (If you deliver a product based on what it is today, you've missed the boat and you'll be out of business tomorrow).
  • 6 rules for having the top talent in the world work for your company, becoming a massively productive organization, and having a self-managing company.
  • Insights into the 8 innovation principles Google uses for having people from around the world help solve their problems, iterate fast, and impact millions of lives.
  • How to know anything you want, anytime you want (Technological convergence is making this possible. Peter shares what you need to know to take advantage of this).
  • Peter shares his 6 D's framework that simplifies technology and gives you and your business the power to predict where technology is going.
  • 4 critical insights for being more innovative, staying ahead of competitors, and having a 10x mindset.
  • 3 key questions to ask yourself if you want to grow globally, go exponential, and take advantage of the latest cutting edge technologies.

Shownotes and links from this episode can be found at: www.ilovemarketing.com/276

 

 

Direct download: Thinking_Big_and_Bold__Peter_Diamandis.mp3
Category:general -- posted at: 4:30am PDT

Four Horsemen & The Four Part Plan That Leads To Success with Richard Viguerie - I Love Marketing Episode 275

 Discover The Four Horsemen & The Four Part Plan That Leads To Success with Richard Viguerie. Richard Viguerie is a Genius Network and Strategic Coach Alumni. With over 50 years of experience, he is a pioneer of political direct mail and writer on politics. He is the current chairman of ConservativeHQ.com. You’ll also learn the importance of unique ability, the “four horsemen” of marketing, and the nine critical ways to market successfully through snail mail.

Here’s a glance at what you’ll learn in this interview:

  • Why Richard spends as much as 14 hours 5 days a week involved in marketing (and loves every minute of it)
  • Richard reveals how to gain a top level education in marketing
  • Viguerie's Four Horsemen Of Marketing: If you get these four things right then life and business become easy. Get them wrong, and you'll be travelling uphill unsuccessfully with the wind against your face...
  • Richard shares #1 secret to marketing on the internet
  • The four word secret to success Newt Gingrich wrote on a whiteboard when he was a young congressman
  • 9 critical elements to successful marketing through mail (If you get all 9 of these elements right, you're guaranteed success)

Shownotes and links from this episode can be found at: www.ilovemarketing.com/275


In this episode, Joe interviews Genius Network Member Reggie Chandra PhD., P.E., CEO and lead traffic engineer at Rhythm Engineering, the innovative leader of real-time traffic signal optimization technology. You’ll discover the process for innovating new ideas and value, how artificial intelligence is cutting driving and commute times by 50% and transforming the way people drive, and what you can learn by thinking different.

Here’s a glance at what you’ll learn from Reggie in this episode:

  • The purpose, mission, and vision of Reggie’s company and why he founded Rhythm Engineering.
  • How Reggie grew his company from $224,000 annual revenue to $7.3 million in 36 months.
  • The difference between selling Business-To-Government compared to Business-To-Business.
  • How the InSync adaptive traffic signal system is saving lives by eliminating a third of crashes.
  • Reggie describes his process for discovering and innovating new ideas and value
  • How artificial intelligence is cutting commute times by 50% and transforming the way people drive.
  • Reggie shares one of the most important lessons he learned about running a business.

Shownotes and links from this episode can be found at: www.ilovemarketing.com/greenlight


The Importance of Sleep with Michael Breus - I Love Marketing Episode #274

Hear from Dr. Michael Breus, a certified sleep specialist who has worked with high-profile people all over the globe. Whether you’re looking to boost productivity, performance, or creativity, you’ll learn about the different phases of sleep, the effects of poor sleep, how to get 7 hours of sleep in just 4 hours, and more.

Here’s a glance at what you’ll learn from Michael in this episode:

  • The two systems of sleep - and why you need both in sync
  • Why many people suffer from sleeping disorders
  • The three stages of sleep: light, deep, and REM - and how you can use them to accelerate your mental and physical capabilities
  • How much sleep do you really need? (Debunking the myths)
  • How much “sleep debt” can you hold onto before you suffer a deficit?
  • What research shows about getting 5 hours or less of sleep daily (HINT: It doubles mortality rate)
  • How you can speed and deepen learning with sleep
  • What impact does your sleep have on Testosterone?
  • What you can do to improve your sleep time and quality if you’re a frequent traveler
  • Did you know that melatonin can be a contraceptive (HINT: If you take more than .5 to 1.0 mg, this may be impacting you)
  • 7 things you can do if you stay in hotels to get a better sleep
  • The importance of naps and how to create the perfect nap
  • How you can use the “Nap-a-Latte” to be more creative and productive
  • The perfect time to take naps
  • Sleep Hacking: Getting 7 hours of sleep in 4 hours And much, much more…

Shownotes and links from this episode can be found at:

http://www.ilovemarketing.com/274


DISK: How to Deliver a WOW Experience- Packaging, Products, and Fulfillment - I Love Marketing Bonus Episode

In this episode, you’ll discover what it takes to keep growing in business, how to build a great culture, how to keep clients for life, and strategies EVERY entrepreneur should know about printing, publishing, and product fulfillment, with Joe Polish and Genius Network member, Joey Foley.

Here’s a glance at what you’ll learn in this episode:

  • Joe Foley shares how Disk.com became one of the most trusted authorities in making and delivering information products
  • Where the top authors, speakers and trainers in the world go to get their products created, printed and fulfilled
  • Joe Polish and Joe Foley give you a behind the scenes look at the Disk.com facility
  • What it takes to keep growing in business, build a great culture and keep clients for life
  • Joe explains best practices every entrepreneur should know about product creation, printing, packaging and fulfillment
  • What products can you have created? Discover all your options including books, audio CDs and DVDs, workbooks, USBs, signs and displays, magazines, newsletters and more
  • How to get all your fulfillment needs handled including book launches, product launches, continuity products, inventory management and more (PLUS: If you have an event, here’s how to get your workbooks, journals, lanyards, badges and nametags, signs and banners, order forms and gift items take care of…)
  • The simplest all-in-one solution for all your product development, manufacturing and distribution needs

Shownotes and links from this episode can be found at: http://www.ilovemarketing.com/disk


What Highly Successful People Do When Bad Things Happen with Mary Morrissey - I Love Marketing Episode #273

Hear from Mary Morrissey, and discover how to “harvest the good” in every situation, no matter how bad that situation might be, and how to turn adversity into opportunities. Mary is a speaker, best-selling author, consultant, and founder of the Life Mastery Institute.

Here’s a glance at what you’ll learn from Mary in this episode:

  • Mary shares the 3 simple steps highly successful people take when bad things happen Facing adversity?
  • Here's a thinking exercise you can use on the spot to transform that negative situation into a positive one
  • Why you can always find something good in every situation
  • The power of having a framework and how it can make you more creative to find solutions

Shownotes and links from this episode can be found at www.ilovemarketing.com/273


In this Episode, you’ll discover how to be a better entrepreneur with better Health. You’ll learn how to live the healthy, happy life you deserve, the root cause of pain, how pain can be associated to personality, TMS, and more with Steve Ozanich.

Steve Ozanich is a Mind Body Health Consultant, Health Coach, and Author of The Great Pain Deception, Dr. John Sarno’s Top 10 Healing Discoveries, and Back Pain: Permanent Healing - Understanding the Myth, Lies, and Confusion... and is committed to reduce suffering around health.

Here’s a glance at what you’ll learn from Steve Ozanich and Joe Polish in this episode:

  • One discovery that saved Steve Ozanich’s life and helped him go from being in pain for 30 years to being pain-free and feeling better than ever
  • The Root Cause of Pain: Steve explains the myths, lies and confusion about back pain, knee pain, hip pain and more, and what really causes pain
  • Think surgery is your only option? It may not be true. Here’s why so many people are getting operated on needlessly and unnecessarily and what you need to know before deciding a medical procedure is your only solution…
  • Who Dr. John Sarno is, what TMS is and why some doctor’s diagnoses can often be dangerously wrong Could personality be causing your health problems?
  • Steve shares some surprising insights about how pain is connected to personality
  • Steve reveals the 3 main elements associated with the healing process and why trying to reduce pain could be making your pain worse
  • How to get back to living the healthy, happy life you desire and deserve

 

Shownotes and links from this episode can be found at: www.ilovemarketing.com/healthylife

Direct download: ILM_-_Healthy_Life__1.mp3
Category:general -- posted at: 9:52am PDT

Joe Polish interviews wildly successful entrepreneur and world-renowned shark Daymond John. His company, FUBU is now worth six billion dollars, and he is ready to share his insights to help you get to that same point of exploding success. Learn about Daymond’s life experiences as an entrepreneur, and how he took on the entrepreneurial world by storm.

Here’s a glance at what you’ll learn from Daymond in this episode:

  • The 2 best pieces of business advice Daymond has ever received
  • 3 key elements to building a billion dollar brand
  • Daymond shares how his investments on Shark Tank has played out and how he looks at angel and venture investing
  • How to attract star talent to your team and keep them long term
  • Daymond shares his candid thoughts about Time Management (and why it can be a challenge)
  • 2 strategies for saying "no" to things when people are hitting you up from all angles
  • Daymond reveals his goal setting process and how he stays hungry despite all his success
  • What you can learn from the rap game to transform adversity into success
  • One of the biggest opportunities Daymond is seeing right now in the marketplace that smart entrepreneurs can capitalize on
  • The Dark Side Of Success And Fame: "I think the darkest side of success and fame is..." You have to hear what Daymond says...
  • Who Daymond privately turns to for advice
  • Daymond gives his philosophy for living a successful life

 

Shownotes and links from this episode can be found at: ilovemarketing.com/shark


Creating Business Breakthroughs, Entrepreneurship, and the Power of Broke with Daymond John and Jay Abraham - I Love Marketing Bonus Episode

Discover what every entrepreneur should know about success, the 3 ways entrepreneurs limit themselves, what you can do to create breakthroughs in your business, and much more with Joe Polish, Daymond John, and Jay Abraham.

Here’s a glance at what you’ll learn in this episode:

  • Daymond John and Jay Abraham reveal what every entrepreneur should know about success
  • 3 ways entrepreneurs limit themselves and what you can do instead to create breakthroughs in your business
  • The Lowdown on Raising Capital: When raising money is dumb and dangerous (and when it makes sense)
  • Jay gives you a smarter, more strategic way of thinking so you can get the most out of every situation
  • Daymond shares the type of businesses he invests in and what he looks for in an investment
  • How to communicate with your market in a way that helps you attract quality buyers, stand out from competitors and gain maximum advantage
  • The Power of Broke: When being resourceful is more powerful than having resources
  • Why Daymond reached out to Jay Abraham to mentor him and how Jay helped Daymond get to the next level
  • The biggest overlooked advantage you have in business that can help you perform better for zero extra time, effort and expense
  • Joe, Jay and Daymond discuss the downside of fame, keeping your ego in check and what’s really most important in life

Shownotes and links from this episode can be found at: http://www.ilovemarketing.com/power


Sean Stephenson, a certified therapist and bestselling author of Get Off Your “But,” talks about how to overcome the messes that we get ourselves in every day. If we can only reach out for help and learn to laugh, our lives will become so much more enjoyable.

Here’s a glance at what you’ll learn from Sean in this episode:

  • One of the biggest challenges we face in life and how to overcome it
  • The Big "D": How to transform adversity into one of the most profound experiences of your life
  • Why faking it until you make it is NOT useful advice and what to do instead
  • The Power of Laughter: Sean tells a hilarious story that took place in an elevator on Capitol Hill
  • How to make peace with your inner bully and transform your life
  • A simple question you can ask yourself that will help you get out of any mess or problem

Shownotes and links from this episode can be found at: www.ilovemarketing.com/272

 


Hear from Cameron Herold as he discusses his book, Double Double, and discusses how to create a Vivid Vision. You’ll discover how a Vivid Vision works and how you can implement one. It will align your team, clients, vendors, and suppliers and give you an advantage over your competition.

Here’s a glance at what you’ll learn from Cameron in this episode:

  • What the top entrepreneurs in the world and high-performance athletes do to succeed
  • Why you should throw out your vision statement and replace it with a Vivid Vision
  • The best way to align your employees, suppliers, shareholders and clients
  • Why you don't want your company to appeal to everybody (and what to do instead)
  • A step-by-step way to have every person in your company see your company vision clearly
  • How to magnetize people toward you and elevate your brand to the next level

Shownotes and links from this episode can be found at: ilovemarketing.com/271

 

 

Direct download: Vivid_Vision__Cameron_Herold_on_I_Love_Marketing__Episode_271.mp3
Category:general -- posted at: 4:30am PDT

In this bonus episode of I Love Marketing, you’ll get to hear from Naveen Jain, who has literally gone to the moon and back to find solutions to today’s biggest problems. Naveen came to America with $5 in his pocket, and he found success by embracing the American dream of innovation and entrepreneurship. Hear his inspiring perspective to learn how you should be thinking about the world’s problems and not just identifying them, but solving them.

*************************

Shownotes and links from this episode can be found at: www.ilovemarketing.com/moonexpress


Joe Polish and Dean Jackson talk about Dan Sullivan’s Genius Network Scorecard. Specifically, they discuss the scorecard’s eight characteristics necessary for success. Listen to this episode to learn how you can rate yourself on the scorecard, and identify exactly where you need to improve to create even better results.

Here’s a glance at what you’ll learn from Joe and Dean in this episode:

  • How to identify the mindsets and characteristics of your ideal customers
  • Joe shares 8 mindsets of the best Genius Network members
  • Why the Scorecard is the key to measuring and growing your ambition
  • A valuable focusing habit to develop if you want to feel more confident
  • Joe reveals the quickest path to making sales and increasing your revenue
  • How to expand your vision and become a better human being and entrepreneur
  • One of the simplest secrets to transforming bad experiences into good ones

Shownotes and Links for this episode can be found at: www.ilovemarketing.com/270


Hear Joe Polish and Dean Jackson interview Ari Meisel and Nick Sonnenberg from the Less Doing Podcast. Ari and Nick discuss their Less Doing Virtual Assistant Service, a service that helps everyday individuals outsource the everyday tasks that take up the bulk of their time, allowing them to devote their time toward the more important duties that truly require their attention.

Here’s a glance at what you’ll learn from Ari and Nick in this episode:

  • The one word question to ask yourself if you want to more easily execute marketing and transform overwhelm into effectiveness
  • Why Nick and Ari started Less Doing and how it can help you optimize, automate and outsource your life
  • What every entrepreneur needs to know before hiring virtual assistants 2 ways entrepreneurs mess up when it comes to productivity
  • The Mindset of Effective Entrepreneurs: How the most successful entrepreneurs think about being productive
  • Dean and Ari discuss why execution is becoming a commodity and how you can better leverage yourself
  • A better way to think about team members that can eliminate constraints, expand your capacity and multiply your results
  • The Right Way to Delegate: Why a lot of people delegate incorrectly and what to do instead
  • Nick and Ari share eight of their favorite online automation and collaboration tools

Shownotes and Links for this episode can be found at: www.ilovemarketing.com/269


In his 42+ year career, Joel has gone from being a shy carpenter to a full-time professional speaker - having done over 3,000 paid presentations and coached or critiqued over 10,000 speakers. Listen as Joel shares his story about becoming a speaking coach, what makes a good presentation, and how you can use speaking as a marketing tool for your business.

Here’s a glance at what you’ll learn from Joel in this episode:

  • How Joel went from being a shy carpenter earning $67/week to becoming a million dollar speaking legend
  • 3 secrets to creating great speaker introductions (PLUS: The #1 x-factor that makes a great speaker)
  • The NFV Formula: How you craft an unforgettable message your audiences will love
  • Joel shares the biggest mistake people make when speaking
  • What’s more important for a presentation: Great content OR great delivery? The answer may surprise you...
  • The 51% Rule: How to make everything in your life even better
  • A simple strategy you can use if you’re scared to speak…
  • Joel reveals the ONE SIMPLE IDEA that doubled his selling ability and changed his life forever!
  • One of the most effective ways to constantly improve and grow your skills as a speaker
  • The difference between good and bad visuals in presentations
  • How to reframe, reposition and customize a talk in a way that emotionally connects with your audience
  • The Ultimate Speaking System: A powerful formula for increasing profits through effective speaking

 Show notes and links for this episode can be found at www.ilovemarketing.com/268


Steve Sims shares “The Tale of the Handwritten Note.” He is the founder of BlueFish, the world’s first luxury concierge service. He shares insights between ineffective communication and the power of using handwritten notes and messages instead of relying on email. You’ll get a deeper understanding of how to connect with your clients, your friends, and even your family with a new twist on this proven strategy.

Here’s a glance at what you’ll learn from Steve in this episode:

  • One simple tool Steve Sims uses makes impossible meetings possible
  • The most important action you can take to impact people's lives
  • Steve shares some of the mind-blowing access and events he makes happen
  • The greatest sign of respect and trust someone can give you
  • What to send your clients that almost guarantees they will read your message

Shownotes and links for this episode can be found at: www.ilovemarketing.com/267


Victoria Labalme, a member of the Speakers Hall of Fame and strategic performance coach to elite entrepreneurs and executives, talks about taking yourself and your customers out of the “conveyor-belt mindset.” She shares her own insights into how to add more meaning to your business and your life. Take a moment to listen to her advice and learn how to connect with others and get them off of the conveyor belt, to go from transactional to transcendent.

 

Here’s a glance at what you’ll learn from Victoria in this episode:

  • How to discover the driving force behind your life
  • The most profound question your will ever ask yourself
  • Getting off the entrepreneurial conveyor belt and reconnecting with what really matters The #1 communication mistake entrepreneurs make and the solution for communicating with impact anywhere, anytime
  • How to fully express your personality and take your audience on a journey 3 secrets for creating mesmerizing presentations that rock the room
  • How to position and package your communication so it becomes transcendent to your customers
  • The most effective way to close a presentation
  • A time saving technique Victoria teaches her highest level clients like Microsoft, Joe Polish, JJ Virgin and more

Shownotes and Links for this episode can be found at: www.ilovemarketing.com/266


Joe Polish interviews Alex Charfen, a lifelong entrepreneur whose sole focus is dedicated to helping businesses grow. Alex is the creator of the Entrepreneurial Personality Type, which helps entrepreneurs understand how to look at their attributes objectively, and go beyond weaknesses or perceived areas for improvement in order to see their unique value.

Here’s a glance at what you’ll discover in this episode:

  • The Entrepreneurial Personality Type: Understanding the most important (and misunderstood) personality type
  • How to make the most of your strengths and abilities to achieve what you want in your business and life
  • Liberation From Labels: How to overcome suppression and change the world
  • 2 questions to ask yourself every morning if you want to create faster results
  • Why entrepreneurs are similar to hunters and where this drive comes from
  • Alex and Joe walk through the attributes of The Entrepreneurial Personality Type
  • The truth about every major entrepreneurial success in history from Edison and Ford to Jobs and Gates
  • Alex reveals the 9 Entrepreneurial Personality Type’s fundamental life questions
  • 4 simple steps for overcoming constraints and creating more freedom
  • “Contribution is a shortcut to capital” : What this means and why it could change your life
  • How to harness your entrepreneurial gifts, create more value and make your greatest contribution
  • Alex shares the 3 states entrepreneurs exist in: 1. M__________ 2. R__________ 3. C__________
  • The Overwhelm Equation: How to master overwhelm, reduce pressure and noise, and create greater clarity and momentum

Shownotes and Links for this episode can be found at: www.ilovemarketing.com/265


Hear from Joe Polish as he is interviewed by friend, entrepreneur, and host of the Entrepreneur’s Organization podcast Dave Will about the origins of the Genius Network®. Listen as Dave and Joe dive into what makes connectivity such a powerful business asset, why meaning is the key to happiness, and why a willingness to destroy anything that isn’t excellent is a marker of success.

Shownotes and Links from this episode can be found at: www.ilovemarketing.com/264


 Joe Polish invites friend, speaker, and New York Times Bestselling Author Sean Stephenson onto the I Love Marketing Podcast to share strategies for greater influence, how to create a movement online, and illustrate how anyone can build a profitable speaking career.


Joe Polish invites Anthony Amos onto the show to discuss how he converted a dog grooming business into a multi-million dollar franchise. An Australian with an electric personality, Anthony details his journey from the ranks of professional football, to life as an aspiring entrepreneur. He details his formula for entrepreneurial success (which includes a willingness to eat baked beans), and itemizes his passion for friends, family, and dogs. Listen to learn about the importance of having hope and faith, why enthusiasm is every entrepreneur’s biggest ally, and the value of knowing your business at the ground level.

 

Selected Links from the Episode

 

Think and Grow Rich - Book by Napolean Hill

How To Catch A Shark - Book by Anthony Amos

The 7 Habits of Highly Effective People - Book by Stephen Covey

 

Here’s a glance at what you’ll learn from Anthony in this episode with show notes:

  • Introduction [00:30]
  • Anthony joins the show [01:06]
  • Anthony describes himself as a lunatic [01:35]
  • How Anthony came up with the idea for HyrdoDog [02:40]
  • When you’re good with people, you’ll go far [05:20]
  • Washing dogs won’t make you a millionaire, learning how to build a business AROUND dog washing will [06:09]
  • Anthony’s thoughts on family [07:06]
  • Hope and faith can carry you a lot of places [09:12]
  • Defining the difference between American and Australian entrepreneurial environment [10:00]
  • Being successful as an entrepreneur means having thick skin [11:50]
  • When the idea for a dog grooming business became a GOOD idea [14:45]
  • Understanding what it’s like to eat baked beans day in and day out, in order to put money back into the company...that’s what it means to be an entrepreneur [15:20]
  • Alignment is paramount for good relationships [16:40]
  • Entrepreneurs are corporate athletes [18:52]
  • How To Catch A Shark- Anthony Amos [19:53]
  • Can and clone marketing is how Joe made his success [22:20]
  • Not all money is created equal [22:45]
  • When all you have is a dream and an idea, your enthusiasm is your fuel [24:10]
  • Be prepared for isolation as an entrepreneur [26:15]
  • Once success has been built, jump into something parallel, not something new [28:43]
  • Do not obsess about the money, don’t chase the money [29:49]
  • When you’re having a conversation with somebody, just be there...be present [33:30]
  • Learn how to become a communication EXPERT [34:21]
  • Defining what animals (specifically dogs) do for people [37:20]
  • People mistake getting out of their comfort zone for taking a risk [42:50]
  • Anthony shares the best business lessons he’s extracted from his life [45:15]
  • Bathe to Save [47:20]
    • The objective is to raise $1M and save 500,000 dogs [47:35]
    • The legacy of the Bathe to Save campaign is to get dog groomers to go to a shelter 1-day per month to wash dogs and raise awareness about shelters [48:28]
  • The different types of sharks [49:28]
  • See the value of what you’re doing and bringing before you sit down at the negotiation table [52:20]
  • Too many people focus on raising money and not on identifying how to SELL their idea [53:45]
  • Know your business from the ground level and you’ll be able to franchise successfully [54:55]
  • The rituals Anthony has to help him deal with the TOUGH times [57:29]
    • Live in the moment [58:19]
    • Say “Thank you” [01:00:00]
  • Where to go to get in contact with Anthony [01:01:03]
  • Be nice to the people you meet on the way up, because they’re the same people you met on the way down [01:02:00]
  • Know when and where to burn bridges [01:02:39]
  • Integrity, Courage, Honor [ 01:04:18]
  • The 7 Habits of Highly Effective People [01:04:50]

 

People Mentioned

Anthony Amos

 

*********************

To go deeper on the insights shared on this episode of I Love Marketing, access your FREE COPY of the Breakthrough Report, sharing 8 secrets to profit activation.

 

Genius Network is the place high level entrepreneurs go for collaboration, contribution, and connections not available anywhere else. Members get strategies for exponential growth and opportunities for deal making, strategic partnerships, joint ventures, and more.  Membership is by application only.  Click here to learn more.   You can also learn more about the Genius Network Annual Event here – which is the one time per year the group is opened to non-members.

*********************

About Anthony Amos:

Anthony Amos is the creator of the multi-million dollar Australian franchise Hydrodog. Hydrodog grew to the largest franchise of its kind in the world and Anthony, at the age of 28, became one of Australia’s youngest millionaires. Anthony’s business acumen and engaging personality have made him a desired speaker and author. He is a multi-founding franchisor, partnership expert, creator/inventor and angel investor.

*********************

About Joe Polish:

Joe fell in love with Marketing when he realized as a 4 year old sitting on the counter of his father’s locksmith shop that if he smiled nicely… people would give him TIPS. He parlayed that into his famous “I’m trying to win a trip to Disneyland” Newspaper subscription sales method… and evolved THAT into the name-dropping, self-aggrandizing, super-generous style we all LOVE about Joe.

 

About Dean Jackson:

Dean fell in love with Marketing as a young boy when he first realized that selling stuff on commission was way easier than renting himself out by the hour for a regular job… and I’ve never looked back. I’ve carried that distaste for real work into my adult life and have focused on a lifestyle centered approach to business using marketing as the ultimate lever to a life of freedom and fun.


Joe Polish invites Mike Koenigs, Nick Janicki, and Jason Fladlien onto the show to share their secrets for success. With four of the world’s best entrepreneurs in one place, this episode is packed with high-quality advice and value. Listen to learn about the biggest market opportunity Twitter’s founder, Jack Dorsey, isn’t going after; the four top strategies for building and growing a business; and what everyone can learn from a little bit of rock’n’roll.


Shorten The Gap with Mark Lack and Joe Polish - I Love Marketing Episode #260

Shorten The Gap| Mark Lack with Joe Polish on I Love Marketing - Episode 260

Hear from Joe Polish (and Dean Jackson, if only for a minute) as they interview Millennial entrepreneur Mark Lack of Shorten the Gap. After a brief stint as a professional paintballer, Mark made a stunning realization--the things that make people successful are universal across multiple industries. With that in mind, he set out to find a way to convey his observations to the masses. The result of his effort ended up becoming Shorten the Gap, a book and company that helps aspiring individuals shorten the gap between where they currently are, and where they would like to ultimately be.


Separate Yourself From The Circle | Clint Arthur

Joe Polish interviews Clint Arthur. Clint is always TV-ready: he’s an expert at manufacturing celebrity and teaching everyone from plumbers to politicians how to book TV performances and create authority. Listen in to learn how to get yourself on TV any time, for free; the secrets behind why Donald Trump is so successful; and the best New Year’s resolution you can make to transform your life.

Direct download: ILM_Podcast_-_Clint_Arthur_259.mp3
Category:general -- posted at: 6:53am PDT

Meetings Suck, Double Double, and Leadership - Cameron Herold

Meet Cameron Herold, author of Meetings Suck, the founder of the COO Alliance and the man behind 1800‐Got‐Junk. Unlike a lot of his modern contemporaries, Cameron believes that meetings aren’t just important, they’re integral to the success of any company, in any industry. Meetings only lose their value when they’re not properly executed. During today’s interview, listen as Joe and Cameron discuss the readily repeatable formula to the successful meeting. A formula that can be used to get people, money, and ideas optimally aligned for maximum benefit.

Direct download: ILoveMarketing258.mp3
Category:general -- posted at: 8:00am PDT

Episode 257: Summary Success Unshared is Failure | John Paul DeJoria

In this episode Joe Polish interviews John Paul DeJoria. John Paul grew up in poverty and spent time homeless with his young son before finding work as a janitor. Fast-forward and he’s on the Forbes 400 list with a net worth of over $3 billion. He’s a businessman and philanthropist who’s joined Warren Buffett and Bill Gates in the pledge to give away half his wealth to charity.

Direct download: 257ILoveMarketing_JPD.mp3
Category:general -- posted at: 11:05am PDT

  • How Adam went from being a workaholic attorney to becoming a transformational leader
  • A 1-minute technique you can do anytime, anywhere to feel more connected and present
  • The Secret Life of A Transformational Leader: Behind-the-scenes challenges and fears almost no one talks about
  • What it means to Pivot and how it leads to an extraordinary life
  • The biggest obstacle you must overcome if you want to reach your next level
  • 6 Steps For Getting Clarity: How to get clear on what you really want in life
  • One of the most important skills to develop in business if you want to be more successful and help more people
  • Joe and Adam discuss how to learn faster, make more money, and become a leader
  • The Superhero Formula: What is it and how it can change your life Adam shares how to be happier, more peaceful, and more purposeful
  • How to embrace fear and turn it into creativity, power and opportunity
  • Why failing could be the key to helping you grow faster and get bigger, better results
  • How to increase the quality of your life, elevate your circumstances and become more authentic
  • The Power of Rituals: 3 simple habits to put in place that lead to more success and fulfillment

 

Direct download: ILoveMarketing256.mp3
Category:general -- posted at: 8:00am PDT

I Love Marketing #255 Show Notes:

  • Erik shares how to communicate your most important messages to your most important audience in a way that is impossible to misunderstand
  • One of the most powerful, scientifically validated ways to engage your clients (HINT: Focus on S ​ ​ ​ EL ​ I .)
  • The Psychology of Engagement: What every entrepreneur needs to understand about marketing their company and delivering solutions
  • Steps you can take to vet a production company before hiring them
  • Effective Communication Made Simple: Getting a friendly, fun, effective video created for your business that causes people to know, like and trust you
  • The quickest and easiest way to differentiate yourself from competitors
  • "We've never met a control we weren't able to beat": The Draw Shop makes a bold promise about the results they can deliver for your company
  • The Power of Clarity: A strategy you can use that increased one business owners revenue $250,000 within 90 days
  • Do THIS before, during and after you make sales if you want happy customers who refer more business to you
  • Erik talks about some of his favorite Draw Shop success stories
  • An enhancement tool your company can use to increase the production and effectiveness of your team
  • Getting into the minds of your prospects and becoming the only product or service they want to buy
Direct download: ILoveMarketing255.mp3
Category:general -- posted at: 8:00am PDT

Show Notes

  • How Vishen went from being broke, sleeping on a couch to founding a global education platform that is positively changing millions of peoples lives
  • Vishen shares the beliefs, systems and practices of legendary leaders like Elon Musk, Richard Branson, Arianna Huffington and many more The 2 biggest mistakes people make when it comes to achieving more success and happiness
  • The 2 biggest mistakes people make when it comes to achieving more success and happiness Vishen reveals the spark that moved him to write his new book "The Code of The Extraordinary Mind" Live
  • A Life That Speaks To Your Soul Vishen explains the difference between means goals and end goals
  • A 3-step method for upgrading your system for living
  • The one thing all extraordinary people have in common
  • How to break free from the rules that hold you back and craft a life vision that aligns with who you truly are and changes the world
  • What the Culturescape is and how you can step out of it and transcend it
  • The way to turn pain and failure into learning, insight and transformation
  • Chapter 9 ("Be Unfuckwithable") in Vishen's new book was inspired by Joe. Here's how you can become unfuckwithable.
  • The 3 most important questions to ask yourself if you want to live an extraordinary life
  • Consciousness Engineering: 2 principles for accelerating your personal growth and rapidly upgrading every area of your life
  • A system you can put in place in your company to attract and hire talented people from around the world
  • One of the best biographies written by a billionaire that everyone should read
Direct download: ILoveMarketing254.mp3
Category:general -- posted at: 8:00am PDT

Joe Polish Interviews Tony Robbins and Peter Diamandis:

  • How Tony is disrupting the financial industry while partnering with Feeding America to help provide 100 million meals to families in need
  • Peter shares how he's helping solve humanity's grand challenges with XPrize, Planetary Resources and Human Longevity
  • The Psychology of Transformation: How to achieve what most people consider "impossible"
  • 3 secrets to creating a breakthrough in any area of your life
  • The Myth of Sacrifice: How to contribute your greatest value in the world, focus on your highest calling and have a blast doing it
  • Why work-life balance is an illusion and the power of life-work integration
  • 2 skills you need for achieving an extraordinary quality of life
  • Tony reveals his core belief that drives him to help people all over the world
  • How to prime and wire yourself for success, opportunity, impact and happiness
  • One simple antidote to anger and fear that works anytime, anywhere
  • Where all suffering comes from and the #1 secret to leading and living a magnificent life
  • How Tony and Peter deal with, think about, handle and channel extreme levels of stress, adversity, criticism, public opinion and failure
  • The Tyranny Of "How": Focusing on "What", "Why" and inspiring everyone around you
  • 10x Bigger: Peter shares how to let go of the past, reinvent the way you look at life, surround yourself with big thinkers and catapult your future results
  • Peter explains difference between The Giving Pledge and The Impact Pledge
  • The 5 letter word for understanding, appreciating, transforming and enjoying your life at the deepest level

 

Direct download: 253ILoveMarketing_GNTonyRobbins3.mp3
Category:general -- posted at: 2:29pm PDT

Show Notes:

  • Why we should all be concerned about the future
  • Over the span of 13 years, Internet users grew from 361 million to 2.4 billion Mobile Devices in circulation – 907 million to 6 billion+ 72 hours of video are uploaded to YouTube every minute 4.
  • 4 billion hours of YouTube video are watched every single month.
  • The Number of SMS texts sent every day exceeds population on earth
  • 2 lessons based on the next 5 billion people getting online
  • Why virtual entourages are going to become gigantic
  • The reason it's so important to talk to kids about online privacy and security
Direct download: ILoveMarketing252.mp3
Category:general -- posted at: 8:00am PDT

Show Notes:

  • Yellow Page Roulette Is Baaaaack! Dean and Joe flip through the Yellow Pages and give you ready-to-use strategies and techniques to grow your business
  • How to focus on and select the single most valuable target market you can to get your largest cheque ever
  • The ONE thing that stops people from buying (and how to remove it)
  • Offer THIS if you want to attract more prospects: A smart way to differentiate yourself from competitors and attract prospects to you more easily
  • Joe shares how to develop a Marketing Mindset so you can become more valuable, persuasive and successful
  • A clever way to use others people's advertising to get them to buy from YOU
Direct download: ILoveMarketing251_1.mp3
Category:general -- posted at: 8:00am PDT

Show Notes:

  • Catching The Carrot: How to live your truth and be happy
  • Kevin reveals how he got his article shared over 348,000 times
  • Why unlearning is key to living a life of balance, purpose and clarity
  • How to stay peaceful, positive and productive in the face of negative feelings
  • Connecting The Dots: How to become more creative by having more fun
  • A powerful 60-second technique that can transform your life
  • Kevin shares 3 books everyone should read
  • The truth about building an audience from scratch
  • Kevin gives you his best tip for becoming a great writer
  • How to achieve success and live a fulfilling life
Direct download: ILoveMarketing250.mp3
Category:general -- posted at: 8:00am PDT

Show Notes:

  • Joe and Peter show you step-by-step how to use the Vasper machine so you can experience optimal health and superior function
  • Peter explains why he created the Vasper, how it works with other forms of exercise and why the Vasper is different from anything else out there
  • How to compress the benefits of a 2-hour workout into 20 minutes with one of the most powerful and efficient exercise technologies available
  • Peter talks about the type of person that would benefit from using a Vasper and how the Vasper can help maintain balanced hormones
  • Vasper Success Stories: Peter shares some of the best Vasper success stories he has seen and heard
Direct download: ILoveMarketing249.mp3
Category:general -- posted at: 8:00am PDT

Show Notes:

  • The Story of Quest Nutrition: Where it all began and how Quest Nutrition is revolutionizing the food industry
  • One question to ask yourself if you want to find more meaning and significance in your business
  • 2 techniques Tom used to go from struggling with obesity to getting fit and feeling healthy
  • One of the best pieces of business advice Tom ever got AND the #1 thing Tom learned while growing Quest Nutrition
  • How to build your reputation quicker by being an authentic, value-creating marketer
  • Tom shares an important insight about making money that many entrepreneurs miss
  • The most effective marketing strategy Quest Nutrition is using right now
  • 3 actions highly successful people take to be super productive
  • Tom reveals the camaraderie he has with his co-founders Mike Osborn and Ron Penna
  • How to evolve your mindset, create a culture of learning and grow your company
  • If you're trying to lose weight and get healthy, here's what Tom recommends.
  • 2 strategies you have to get right if you're going to build a big business
  • Tom tells you how to go from where you are to achieving and living your dreams
Direct download: ILoveMarketing248.mp3
Category:general -- posted at: 8:00am PDT

Show Notes:

  • Podcast Strategies that hit number 1 in 7 countries the day it was released *How your Podcast can be device, geography, and platform independent
  • Multicasting that allows you to be on all players, all the time
  • Building a community and subscriber base that is notified every time you publish something new
Direct download: ILoveMarketing247.mp3
Category:general -- posted at: 8:00am PDT

Episode #246 Show Notes: This interview first appeared on School of Greatness with Lewis Howes, and interview Joe Polish

  • Exact steps you can take to market your product or service if you’re just starting out in business
  • The difference between marketing and selling that can help you grow your business and create more valuable relationships
  • A secret to becoming more influential and having a more successful business
  • The #1 action you can take right now if you want to make more money
  • How to create more trust, rapport and comfort with your prospects and customers
  • Plus much more…
Direct download: ILoveMarketing246.mp3
Category:general -- posted at: 8:00am PDT

Show Notes:

  • Why Craig developed The Perfect Day Formula and 3-part system for becoming more successful and achieving your dreams
  • The biggest difference between successful and unsuccessful people (PLUS: The #1 key to taking control of your life)
  • Craig shares the 3 C's of The Perfect Day so you can concentrate on what really matters and make better decisions
  • The Freedom-Structure Connection: Why structure leads to greater freedom and more productivity
  • 12 rules Craig lives by and how you can go about developing your own rules for every aspect of your life
  • Your North Star: A roadmap for creating your perfect vision for your perfect life
  • 2 secrets to happiness and a life well lived: 1. The _____ You _____ Your Time _____ 2. The _____ You Have _____ Those _____
  • Craig reveals the 5 Pillars of Success that are part of The Perfect Day Formula
Direct download: ILoveMarketing245.mp3
Category:general -- posted at: 8:00am PDT

Episode #244 Show Notes:

  • Why people fail to recognize the obvious and miss opportunities
  • The reason most incompetent people do not know they are incompetent
  • People tend to be blissfully self-assured and how this affects your business
  • The skills required for competency are often the same skills necessary to recognize competence
Direct download: ILoveMarketing244.mp3
Category:general -- posted at: 8:00am PDT

  • Tony Robbins privately told Dean THIS was one of the most important things in life
  • What it REALLY take to develop real, lasting confidence (PLUS: How to cultivate more confidence even if you're introverted or scared)
  • The 2 most important character traits to develop and maintain as an entrepreneur
  • Forget Your Weaknesses: Why focusing on your strengths makes you greater
  • Transform Pain Into Productivity: How to take the negative things that happened in your past and use those experiences to fuel your success
  • How to put rituals in place that lead to lasting happiness
  • The ""5% More"" exercise that helps you succeed faster in any area of your life
  • Dean reveals a fast-acting confidence hack you can use to start living your dreams
  • Joe shares the fastest way to learn anything and what winners do to succeed
  • Dean reveals a simple 2-step process for discovering what you want and getting it
  • Joe gives you a tool you can use right now to start having more fun in your life
  • 2 key decisions you must make in life if you want to have more control and power
  • How to treat yourself right and take even better care of yourself
  • The Power of Connection: How to feel more gratitude and appreciation
Direct download: ILoveMarketing243.mp3
Category:general -- posted at: 8:00am PDT

Episode #242: Interview with Dave Crenshaw

  • The Myth of Multitasking: Why trying to do it all wastes time, damages productivity and costs money 
  • How entrepreneurs can harness chaos and keep moving forward in their business with energy
  • The #1 bottleneck that gets in the way of value creation
  • The right way to condition your mind for attention, focus, and productivity
  • 6 factors that determine someone's worth: 1. S___ 2. A___ 3. I___ 4. F___ 5. C___ 6. A___ 
  • 3 characteristics the most happy, successful, well-connected people on the planet have in common
  • Secrets to becoming irreplaceable and increasing the value of the time you spend working

     

Direct download: ILoveMarketing242.mp3
Category:general -- posted at: 8:00am PDT

Episode #241 Show Notes:

  • How you can leverage sales prevention and put it into place in your company
  • 3 ways to gain new trust and credibility with customers
  • How to use guarantees to reduce refund rates
Direct download: ILoveMarketing241.mp3
Category:general -- posted at: 8:00am PDT

Episode #240: Interview with Tucker Max

  • How Tucker went from failing to selling millions of books (and the real reason he wrote "I Hope They Serve Beer In Hell")
  • Tucker shares the ultimate marketing lessons he's ever discovered that most marketers don't understand
  • The $45 Million Dollar Blunder: One of the biggest mistakes Tucker made while he was succeeding
  • One of the most valuable lessons that failure can teach every entrepreneur or business person
  • The secret to telling fascinating stories that intrigue and interest your audience
  • Why the more you make your life and business about ___ ___, the better off you, your business and everyone around you will be
  • The dark side of building a personality brand and how to evolve beyond it
  • How having a wife and kid has changed, invigorated and transformed Tucker's life
  • The 4-Step Book In A Box Process: How Book In A Box can turn your knowledge into a professionally published book in just 15 hours
  • 3 important questions you should ask yourself before you start writing your book
  • The truth about hitting #1 and becoming a New York Times Best Selling Author and an Amazon Best Selling Author
  • Dean and Tucker discuss when you should utilize The 90-Minute Book Process and when you should use Book In A Box
  • How Book In A Box can help you become an instant authority and super-credible hero in your market
Direct download: ILoveMarketing240.mp3
Category:general -- posted at: 8:00am PDT

Episode #239: Genius Network Presentation with Joe Sugarman

  • Why being an entrepreneur in America is the best place you can be in the best time in history
  • The truth behind "failing" and why you need to embrace it
  • How you can be of service to more people as you grow your business

 

Direct download: ILoveMarketing239_1.mp3
Category:general -- posted at: 8:00am PDT

Episode 238 Show Notes:

  • How Peter transformed the life of a terminal child with 6 months left to live and their mom with rheumatoid arthritis (The mom recovered in a remarkably short period of time and today the child is alive and graduating from high school)
  • What gluten is, foods that usually contain gluten and where gluten hides in places you may have never thought about
  • How the food industry hijacks, overly simplifies and advertises nutritional paradigms that are completely deceptive and false to parents, kids and doctors
  • If you're struggling with your health, ask these simple questions to start improving your life today
  • Peter explains the difference between celiac disease and gluten sensitivity
  • Two simple actions you can take to live 20 years longer
  • How to know if you have gluten sensitivity or issues with eating grain and what you should be aware of and look for in terms of symptoms
  • What you must know about your diet and autoimmune disease and the life-changing secret you can use to change the way you feel and live
  • Peter talks about why you should never drink bottled water ever again
  • The shocking way grain impacts your neurology and brain function
  • What inflammation really is and how to discover its source and heal it
  • The scary truth about genetically manipulated grain and the 'big money' behind detrimental foods
  • What to do when it comes to dairy
  • How to stop masking pain, breakthrough a medical system that fails you and eliminate the root cause of chronic pain
  • Peter shares a step-by-step plan to go grain-free along with alternative foods you can safely eat
  • The safest, smartest liquid you should drink daily
  • When eating out at restaurants or traveling, here's what you should watch out for in terms of grains and gluten and what you should do to ensure a grain-free/gluten-free experience
  • Where chronic illness, autoimmune disease, leaky gut, pain and more come from and how you can experience the power of dietary change in just 30 days
  • An important genetic test you can easily get done to determine if you have gluten sensitive genes and how to test for food allergies
  • The biggest secret for helping heal yourself from the inside out and steps you can take to find relief using a drug-free, easy-to-implement plan

 

Direct download: ILoveMarketing238.mp3
Category:general -- posted at: 8:00am PDT

Episode 237 was taken from a segment on Dean Jackson's Email Marketing Mastery Program

Show Notes:

  • The importance of beginning with the end in mind
  • How to determine the core of your marketing
  • Increasing confidence in making better offers to your ideal clients
  • Developing a long-term marketing plan to create a no-pressure marketing experience
Direct download: ILoveMarketing237.mp3
Category:general -- posted at: 8:00am PDT

Episode 236 with Victoria Labalme:

  • What the best communicators on the planet know about delivering a powerful, transformative message
  • How to present authentically and effectively to any size audience (even if you’re scared of public speaking)
  • Think you need to be “confident” in front of an audience or on camera? This is a big misconception and a HUGE mistake people make when it comes to communicating. Here’s what to do instead: _ _ N _ E _ _ !
  • Victoria shares how to become an influential communicator, distinguish your brand and master the #1 critical skill that wins more business
  • What the Throughline is, how to discover your Throughline, and why alignment with it can become a driving force in your life
  • The biggest communication mistakes entrepreneurs make and what it costs them (PLUS: The 2 most important moments of any communication)
  • Victoria explains the Rock The Room system you can easily put in place that highlights your unique personality and gives you the tools to transform your communications
  • 2 questions that help cultivate more creativity, connection and teamwork
  • The simple 3 x 5 “V-Card” process Victoria gives her clients that cuts their prep time in half and makes it easy to prepare for talks, meetings, pitches, events and more (This is a secret used by some of the most successful presenters alive)
  • How to tell the most effective, impactful, meaningful story you can using Victoria’s “C P R Formula” that bonds people to you and gets you more customers
  • Ask THIS one question to tap into your passion, find out what is most meaningful to you and discover your purpose

 

 

 

Direct download: ILoveMarketing236.mp3
Category:general -- posted at: 7:54am PDT

Mike Koenigs Of You Everywhere Now Briefly Shares How To Model The "Big Levers" Of The Hyper-Successful. Points Covered Include:

  • How to determine what your Big Lever is
  • How to deconstruct other’s Big Levers with a simple diagnostic quiz
  • How to model and pattern big levers in your own life
Direct download: ILoveMarketing235.mp3
Category:general -- posted at: 8:00am PDT

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