Mon, 21 October 2013
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Wed, 9 October 2013
The One With Bryan Franklin And Jennifer Russell - I Love Marketing With Joe Polish And Dean Jackson - Episode #129
Jennifer and Bryan talk about the 3 entrepreneurial phases: start up, sustainability and scalability Turning your “marketing cranks” in marketing, sales and fulfillment and knowing what order they should be developed Jennifer talks about why entering into a partnership can be a smart move Dean and Jennifer discuss the definitions of marketing and sales and how they relate [...] |
Thu, 3 October 2013
The One Where Joe Talks With Boardroom Inc. Founder Marty Edelston - I Love Marketing With Joe Polish And Dean Jackson - Episode #128
Don’t delegate, coordinate. Put people together to work through things as a team effort. Coordinate the outcome or project to be completed. Good copy (writing) is the oxygen that makes your sales letters work and makes your campaigns work. The future of marketing is the database – knowing your target base and having an understanding of who’s [...] |